Bud Light Music First was a summer long promotion culminating in a nationwide day of music called, 50|50|1. Special packs in-stores invited people to download the app and participate for a chance to win music downloads and experiences, including tickets to 50|50|1.

On August 1, Bud Light united 50 amazing artists, across 50 states, for one epic day of music. A true Music First made possible by Bud Light.